Selected work by our founder · Brand identity & print
PRAXS & Fiber Com Connect
Brand identity and print for a telecoms group: logos, stationery, brochures and a company profile.
Created in 2016, before Northwake Studio was founded.
The challenge
PRAXS Investments, PRAXS Wireless Networks and Fiber Com Connect (FCC) work in fibre, open-access networks and managed Wi-Fi.
They needed a family of identities and sales material that could explain technical services to business customers.
What we built
- Logos: PRAXS Main, Wireless and Investments
- Letterhead and business cards
- Open-access network brochures
- Managed Wi-Fi brochures
- Company profile
03 · Brochures & company profile
Print that sells a technical service
Logo and business card
One mark adapted for PRAXS Main, Wireless and Investments, in a deep green.
Personal contact details are blurred for privacy.
The details
Red-and-black brochures
Angular red geometry and night-city imagery for the network brochures.
Illustrated profile
A city-skyline illustration carries the company profile’s cover and spreads.
Measurement
Measurement priorities
Verified post-launch results aren’t published yet. These are the measures that matter most for this project.
Sales use
How often brochures are sent or handed out in sales meetings
Consistency
Share of documents using the approved logo and templates
Recognition
Prospect recall of the brand after a meeting
Enquiries
Enquiries that mention a brochure
Start a project
Want this level of care for your brand?
Request a call. Irene, our founder, replies within one business day.
Prefer email? hello@northwakestudio.com