Website design
SEO & GEO: be found in search and AI answers
Technical foundations, clear service pages and accurate facts that help buyers find you in search engines and help AI assistants describe and cite you correctly.
Who it’s for
B2B companies whose site is hard to find for the services they offer, whose buyers start research in tools such as ChatGPT, Gemini, Perplexity or AI search summaries, or who are planning a rebuild and want to keep existing search traffic.
The problem it solves
Search engines can only rank what they can crawl and understand, and AI assistants draw on what they can read and trust. Thin service pages, broken redirects, slow templates and vague or scattered facts are common reasons B2B companies are ranked poorly, described inaccurately or passed over for a competitor.
What’s included
- Technical audit: crawling, indexing, speed and redirects
- Keyword and topic research based on real buyer questions
- One clear, crawlable page per core service, with on-page optimisation
- FAQs and direct answers written from buyer questions
- Accurate structured data for your organisation and services, plus sitemap
- Review of how AI assistants currently describe you
- Monthly search health fixes, AI answer checks and reporting (subscriptions)
Our approach
- AuditReview your site, search data and competitors, and ask AI tools the questions your buyers ask.
- PrioritiseAgree the fixes, pages and facts most likely to matter.
- ImplementFix technical issues, clarify key pages and publish useful answers.
- MonitorTrack rankings, traffic, AI answers and enquiries each month.
Typical timing: Search-ready and AI-ready foundations are built into every website project. Ongoing SEO and GEO run monthly within your subscription allowance.
Pricing route
SEO and GEO foundations are included in every project package. Ongoing work is part of all monthly subscriptions, starting with Essential.
Questions
Can you guarantee first-page rankings or a place in AI answers?
No. No one controls search results or AI answers, and both change often. We focus on the work that tends to help: technical health, clear pages, accurate facts and useful content, and we track what changes.
How long does it take?
It varies by competition and site history. We agree what to measure at the start and report on it monthly.
Is GEO different from SEO?
They overlap, which is why we handle them together. GEO puts extra weight on clear facts, direct answers and consistent information across the web.
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Start a project
Talk to us about seo & geo
Request a call. Our founder replies personally within one business day.
Prefer email? hello@northwakestudio.com